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 4.8/5 · 38,628 Reviews

Selora™ Golden Glow Without the Burn

Selora™ Golden Glow Without the Burn

check_circle Tan So Natural No One Notices

check_circle Finally A Formula That Works

check_circle Deep Hydration Lasts All Week

check_circle Safe For All Skin Types

The 90-Day SELORA Challenge

90 days or your money back. The only risk? Loving your skin too much.

Selora™ Golden Glow Without the Burn

Selora™ Golden Glow Without the Burn

Regular price $39.95
Regular price $39.95 Sale price
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How to Use?

Prep Your Skin:

  • Exfoliate: For an even tan, start with smooth skin. Shower and gently exfoliate your skin, focusing on dry areas like elbows, knees, and ankles.
  • Moisturize Trouble Spots: Once your skin is dry, lightly moisturize areas that tend to soak up more tanner lotion, such as elbows, knees, feet and hands. This prevents the tanner from absorbing too much and turning those areas darker than the rest of your body.

Apply Self Tanner:

  • Apply a quarter-size amount of the clean-ingredient self tanner onto your mitt or applicator brush. Begin applying in sections, starting from your legs and work your way up. Use long, sweeping motions to ensure a streak-free application. Make sure to apply more lightly and blend well on your wrists, ankles, and hands.

Wait for Tan To Develop:

  • For best results, wait at least an hour with the tanner on your skin before showering, swimming, or doing any kind of aerobic exercise. After 6-8 hours, you'll see that beautiful tan develop. If you want to go darker, just reapply another coat after about an hour.

Maintain Tan:

  • Help your tan last by daily applying moisturizer to your skin.

Ingredients (100% Natural)

The product contains 81% water and certified organic ingredients. Key ingredients include:

  • DHA (derived from non-GMO sugar beets): The core tanning ingredient
  • Organic Aloe Vera Leaf Juice: Luscious hydration
  • Organic Shea Butter: Maximum moisturization
  • Pomegranate & Cranberry Extract: Powerful botanicals
  • Jojoba Seed Oil & Argan Oil: Deep nourishment
  • Japanese Green Tea Leaf Extract: Antioxidants

Free From: Synthetic dyes, artificial fragrances, parabens, sulfates, or harmful fillers.

Shipping Details

We offer worldwide shipping. Orders are typically processed within 1–3 business days, and delivery usually takes 5–10 business days depending on your location. You’ll receive a tracking number as soon as your order is shipped so you can follow it every step of the way.

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Self-Tanner Benefits

Natural Glow, No UV Damage

Get that sun-kissed radiance without exposing your skin to harmful UVA and UVB rays, preventing premature aging and skin damage.

Clean, 100% Natural Ingredients

Formulated with organic aloe vera, shea butter, and botanical extracts—free from synthetic dyes, parabens, and harmful chemicals.

Long-Lasting, Streak-Free Results

Enjoy a beautiful, even tan that lasts 5-7 days with no orange tint or streaks when applied correctly with our hydrating formula.

  • ★★★★★

    Finally a self-tanner that actually works!

    I've tried so many self-tanners and they always leave me looking orange or streaky. This one is completely different. The application is smooth, it smells amazing (vanilla is such a nice touch), and the tan develops naturally over 6-8 hours. I got compliments saying my skin was glowing—no one even knew it was self-tanner! The hydrating formula is real too; my skin feels soft and moisturized. Definitely worth the investment.

    Sarah L.

  • ★★★★★

    Love that it's actually clean ingredients

    As someone with sensitive skin, I was nervous about trying a self-tanner, but the ingredient list on this one is incredible. All organic botanicals—aloe, shea butter, green tea extract. No weird chemicals. I followed the instructions (exfoliate, moisturize problem spots, apply with mitt), and got the most even, natural-looking tan. It lasted about a week before fading, and I didn't experience any irritation. This is my new go-to product.

    Emma U.

  • ★★★★★

    The best alternative to sun damage

    I'm pregnant and wanted a safe way to feel like myself again—a little color makes such a difference mentally. My doctor approved this one because it's so clean and natural. The tan gives me that sun-kissed glow I love without any of the UV damage risks. Application is easier with a mitt, and honestly, the formula is so hydrating I've been using it even on my face. Highly recommend for anyone looking for a clean, safe self-tanner.

    Nessa E.

     
     

    Does Your Skin Look Pale and Dull? This Changes Everything

    IN JUST 1-2 HOURS

    If your skin looks lifeless, washed out, or you just feel invisible without color... this self-tanner is what you need.

    It brings back the glow and radiance to your face and body. Your friends will notice the difference. Your skin will look healthy, luminous, and alive. No expensive facials, no UV damage, no hours in the sun. Just apply it, wait a few hours, and you're done.

    Wake up feeling confident and glowing, the way you deserve to look.

     
     

    Real Results You Can Feel

    Not just promises — numbers backed by real users who tried Selora and never looked back.

    98%

    Streak-Free, Even Glow
    Instantly even, streak-free tan with zero orange tint. So natural, everyone thinks it's a real tan.

    95%

    Radiant, Hydrated Skin
    Skin feels visibly softer, more hydrated, and glowing. Deep nourishment with every application.

    94%

    Long-Lasting Confidence
    Beautiful tan that lasts 5-7 days. Feel confident, radiant, and sun-kissed without UV damage.

    Based on feedback from thousands of satisfied users who wanted real, visible results — not another gimmick.

     
     

    Are You Tired of Choosing Between Color and Skin Health?

    Not Anymore

    You want that gorgeous golden glow, but you're scared of UV damage, wrinkles, and skin cancer risk... so you settle for looking pale. That's not a real choice.

    This self-tanner lets you have the glow without the damage. Get that sun-kissed radiance that makes you feel confident and alive, while protecting your skin from harmful UV rays. No tanning beds, no hours baking in the sun, no premature aging. Just clean, natural ingredients that give you color safely.

    Get your glow and keep your skin healthy—you don't have to choose anymore.

     
     

    Why Choose Selora™ Over the Rest?

    Most self-tanners use synthetic ingredients and leave skin dry. Selora goes deeper — combining clean, natural botanicals that other brands simply don't use.

      Others

    100% Natural Ingredients

    Non-GMO Sugar Beet DHA

    Deep Hydration Formula (Aloe + Shea Butter)

    Streak-Free, Natural-Looking Results

    Organic Certified Ingredients

    Safe for Sensitive & Pregnant Skin

     
     
    Watch Your Glow Develop The Selora Self-Tanner Journey Right After Application begins ✓ Smooth, hydrating feel ✓ No sticky residue ✓ Lightweight texture After 6-8 Hours First tan appears ✓ Natural golden glow ✓ Even, streak-free tone ✓ Radiant appearance After 3-4 Days Tan deepens ✓ Fuller, richer glow ✓ More defined bronze tone ✓ Skin feels silky After 5-7 Days Peak glow ✓ Maximum radiance ✓ Confident, sun-kissed look ✓ Time to reapply for more
     
     

    FAQs

    1. How long does the tan last?

    Most users report their tan lasts 5-7 days before gradually fading. The duration depends on your application method, skin type, and how often you exfoliate. Moisturize daily to extend your tan's life.

    2. How do I apply it without streaks?

    Exfoliate first for smooth skin, lightly moisturize dry areas (elbows, knees, feet), then apply with a mitt in long, sweeping motions. Start from your legs and work your way up. Use less product on delicate areas like wrists and hands.

    3. Is Selora safe for sensitive skin?

    Yes. Selora is made with 100% natural, organic ingredients and is free from parabens, sulfates, and synthetic fragrances. However, always do a patch test first. If you have very sensitive skin, consult your dermatologist before use.

    4. Can I use Selora if I'm pregnant?

    Absolutely. Selora is completely safe for expectant mothers. The ingredients are natural and clean, making it a perfect choice for pregnant women who want to feel confident and glowing.

    5. How many times can I reapply?

    As often as you want! Once your tan starts to fade (usually around day 5-7), you can apply another coat. Many customers reapply weekly for a consistent glow. Just exfoliate before each application.

    6. Does Selora have SPF protection?

    No, Selora doesn't contain SPF. While it gives you beautiful color without UV damage, you still need to wear daily sunscreen to protect your skin from the sun's harmful rays.

    Try It Risk-Free for 90 Days

    Use Selora with complete confidence — if you're not satisfied within 90 days, you can request a full refund. No stress, no risk, just a simple guarantee that puts you in control.

    We believe in our product. If you don't, we'll give your money back.